The new online shop of Grandi Molini Italiani has been created for the customer: thanks to a product search and selection tool, consumers can better understand the characteristics and methods of use of the product, so they can choose the most suitable flour for their needs.
This need arose from the fact that the culture of flour is not very widespread, making it difficult to choose between all the flours present both online and on the shelf: for this reason, the "Le Farine per tutti" line was created with a specific illustration on the pack in order to help to guide the consumer in the purchase of the ideal product.

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